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BSSC Sponsorship OpportunitiesBSSC has many targeted and cost effective opportunities for companies to reach our socially active members/participants.  Over 42,000 active professionals participate in BSSC’s sports, travel, ski and social programs.  Demographics are detailed below. 





BSSC Member/Participant Profile


Paid memberships 5,500+
Active participants 45,000+
PlayBook subscribers 47,000+
Gender  54% male - 46% female

34%  20-29
42%  30-39 
15%  40-49

*Average age is 33 years old

Residence 44% reside in Boston  
55% reside within a 20 mile radius of  downtown Boston
Member profile

Young, college educated, single, active, health  conscious,

white collar, with a disposable income


  1. Product Sampling – Products can be distributed at gyms, fields, social events and overnight getaways, by BSSC Program Managers, BSSC promoters or an agency of choice.  Prices vary due to program duration.


  1. Event Marketing

Rock The Boat Party Cruise – This annual summer kick-off party cruise will take place in June 2013.  Choose product sampling on the pier during boarding or provide prizes for the on-board Corn Hole contest.


BeWicked Pub Crawl – This popular Halloween event takes place this year in Boston on Saturday, October 27, 2012.  Have your product or coupon included in the event goodie bag or arrange other involvement through prizes or drink specials.


The BSSC BlizzardBSSC Blizzard – Join BSSC as we kick off the ski season with a thousand snow sports enthusiasts. This highly attended, annual event is scheduled for Wednesday, November 8, 2012. Opportunities include: exhibit booth space for ski industry related companies, goodie bag inserts, snow sports fashion show and hosting a snow bar or lift ticket give-aways.


For additional BSSC Blizzard registration info, please contact Nancy McGeoghegan at 617-789-4070 x 230 or nancy@bssc.com.  To book a booth click Register Now:Register Now




  1. Seasonal Opportunities

Fall BSSC Sports Sponsorship – Reach thousands of young, active professionals as they play BSSC sports. Program includes: logo on 25k+ player shirts, banner on Schedules & Standings pages, couponing/product distribution, banner campaign in BSSC communications and event sponsorship at tournaments and play-off games.  Program duration: August – November.


Spring BSSC Sports Sponsorship – Join BSSC approximately 800 teams hit the fields!  BSSC Spring Sports programs guarantee sponsors high visibility with frequent tournaments and multiple games played at fields throughout greater Boston. Program includes the same components as the Falls Sports Sponsorship program outlined above. Program duration: March – August.


BSSC Ski Season Sponsorship - Each year thousands of ski enthusiasts head for the mountains with BSSC.  From the moment they step on the bus, their experience is fun, energetic, and filled with memorable experiences. From December – April, 4,000+ people join BSSC for skiing and snowboarding day trips, weekends and week-long vacations. Program includes: Sponsor logo on BSSC ski calendar, banners, presence at the BSSC Blizzard, inclusion in all print & broadcast ad campaigns, banner ads in BSSC communications, video included in the on-board BSSC video, product/coupon sampling and possible bus wrap.

Previous Clients


Adidas Equinox Fitness
American Ski Company  Hint Water
Ameriprise Financial  Macallan Scotch
Boston Beer Company  Malibu
Boyne Resorts Miller Brewing Company
Bear Naked Modell’s
Celsius Scion
Century Bank Shecky’s
City Chase Soccer Resort
Clif Bar Sports Authority
Club Getaway Whole Foods

Contact:  Nancy McGeoghegan, Director of BSSC Sales & Marketing at 617-789-4070, ext 230 or Nancy@BSSC.com